Free Cloaker: The Options and What a Media Buyer Risks

A free cloaker looks like sensible savings at the start, until you count what the bots it lets through, a leaked funnel and lost buyers actually cost. Here is what hides behind free cloaking and how to try a cloaking service without paying for mistakes.

Cloaking Basics10 min read
Free Cloaker: The Options and What a Media Buyer Risks
Contents
  1. What people mean by a free cloaker
  2. A free cloaking script: what's wrong with it
  3. A cracked cloaker: the most expensive free option
  4. A free cloaking service: who pays for it
  5. What a free cloaker really costs
  6. When a free option is enough
  7. A free trial: the honest way to try a cloaker for free
  8. Is free cloaking legal?
  9. How to try ArtisanClo for free
  10. Summary

A beginner in affiliate marketing usually counts costs like this: creatives cost money, accounts cost money, traffic costs money, so the filter is where you can save. Searches for "free cloaker" and "free cloaking service" are about exactly that. The problem is that a free filter is almost never free: you pay for it with budget eaten by the bots it lets through and with funnels that end up in other people's hands.

Below: which free options exist, what each one risks and how to try a service honestly without buying a pig in a poke. What a cloaker is in the first place is covered in what is cloaking.

What people mean by a free cloaker

One phrase hides five different things:

Option What it is How free it really is
Your own script A filter you wrote from an article or example Free in money, expensive in time
Public script Code from an open repository or a forum Free, but the databases are dead
Cracked copy A leaked version of a paid product Free until your funnel leaks
Free tier A cloud service with a permanent free level Depends on how it makes money
Free trial A paid service you can try before paying Honestly free for the test period

Let's go through each.

A free cloaking script: what's wrong with it

A script is the obvious route. A PHP file looks at the country, the user agent and maybe a list of IP addresses, and sends the visitor to the offer or to a neutral page. For a learning campaign of a few dozen dollars that is enough. For a real one it is not, and here is why.

The databases go stale. Bots, scanners and spy tools work from servers, through proxies and VPNs, and keep changing addresses. A list the script's author collected a year ago catches only a small part today. How such networks are detected is covered in VPN, proxy and data center IPs.

No browser check. Modern bots are real browsers driven by a program. By user agent they are indistinguishable from humans. Catching them takes a check for signs of automation on the browser side, and simple scripts do not do it. More in headless browsers and fingerprinting.

No log. The script does not tell you whom it cut or why. If the filter starts cutting mobile traffic because of a bad rule, you will learn about it from a drop in conversions days later, and you will not understand the cause.

No tracking. What a click cost, how many leads came in, which funnel is profitable — you will have to count all that in another tool.

Public scripts from repositories

Open-source code is more honest than leaked code: at least you can read it. But a public filter has its own weakness: it is public. The people you are defending against have read it too and know what it checks. A known set of checks is easier to get around than an unknown one.

A cracked cloaker: the most expensive free option

A separate word on leaked copies of paid products handed out in chat groups. This is the worst option there is:

  • The code may send data to third parties. For a cloaker to work, you give it your landing page addresses, offer links and campaign parameters. Adding a few lines to a modified copy to send that data elsewhere is trivial. You end up with a filter that leaks your funnel itself.
  • No updates. The product's cloud part, databases and new checks either do not work in a cracked copy or work with old data.
  • No support and no accountability. If something breaks mid-campaign, there is nobody to ask.
  • Your server is at risk. Someone else's PHP code with unknown modifications on your hosting is an open door to everything else on that server.

How funnels end up with competitors is covered in detail in protecting your funnels from spy tools.

A free cloaking service: who pays for it

A cloud filter costs money every minute it runs: servers make decisions on every visit, network and proxy databases get updated, clicks are stored, support answers questions. If a service declares itself free forever, ask who covers those costs. Possible answers:

  • The service makes money from your data. The landing page and offer addresses that pass through the filter are valuable to anyone hunting for working funnels.
  • The free tier is a shop window. A limited set of checks works, and everything that really sets a filter apart from a script is paid. That is a fine model if it is described honestly.
  • A project just starting out. Free today, shut down tomorrow or with changed terms in the middle of your campaign.

None of these is necessarily bad, but each is worth understanding before your traffic goes through the filter.

What a free cloaker really costs

Let's count with an illustrative example. Say you spend $50 a day on push traffic, and a free script lets through to the offer a quarter of visits that actually came from bots and junk placements.

  • Those visits will never become leads, so roughly a quarter of your daily budget is wasted, and you cannot even see which placements ate it so you can block them.
  • The campaign stats lie: conversion looks lower than it really is, and you kill a funnel that would be profitable on real people.
  • If a spy tool was in the traffic, your landing page and offer will show up at competitors within a week.

The numbers here are illustrative, but the order of magnitude is clear: a filter subscription usually costs less than what a free filter lets you lose. How bots eat your budget is covered in click fraud and signs of bot traffic.

When a free option is enough

To be fair, there are situations where a paid service really is unnecessary.

  • A learning campaign. You are running traffic for the first time on a minimal budget, and the goal is to understand the platform's dashboard, macros and postbacks. Here understanding the mechanics matters more than catching every bot. Affiliate marketing for beginners will help with the basics.
  • A source with almost no bots. If you buy traffic directly from a site owner you know and see real people in their stats, a sophisticated filter may be overkill. You still need a tracker.
  • You write and maintain the checks yourself. If your team has a developer ready to update network databases regularly and watch for new bots, your own filter is a deliberate choice. Just count what their time costs.

In all other cases — a real budget, push, pop and native traffic with lots of junk placements, valuable funnels — a free filter saves less than it lets you lose. Before deciding, look at how much junk your source has: the signs are covered in how to filter bot traffic.

A free trial: the honest way to try a cloaker for free

The only free option without a hidden price is the trial of a proper service. You test the product on your own traffic and pay only once it has proven useful. To make the trial a real test rather than a guided tour, do the following.

  1. Find out what it unlocks. If half the features are closed during the trial, you are testing a different product from the one you will buy.
  2. Run a real but small campaign. Test clicks from your own browser show the code is installed, but not how the filter behaves on a live source.
  3. Find your own visits in the log. Click the ad link from your phone on mobile data and check which decision the filter made and why.
  4. Look at the spread of reasons. If nearly all filtering comes from one reason, check whether that rule is cutting real people. How to read the reasons is covered in why a click went to the White Page.
  5. Connect the postback. Only with conversions can you see how much you earn with the filter. How to do it: what is a postback in affiliate marketing.
  6. Decide before it ends. Do not leave the campaign on autopilot toward the end of the trial: after that, traffic follows the no-payment terms.

Tip. Do not judge a filter by its filtered-out share. There is no single norm for the pass rate: paid traffic with a verified click ID can have a high pass rate, and that is normal. A bad sign is a very low pass rate, which means the filter is cutting real people.

Free tool or paid, the ad platforms' rules are the same. Showing the ad review different content from what the user sees is treated as a violation, and platforms ban accounts for it along with linked ones. The price of the filter changes nothing here. The value of a cloaker is in filtering bots, click fraud and spy tools, clean stats and money tracking, not in advertising what the platform does not allow. The platforms' position is covered in detail in circumventing systems in Google Ads.

How to try ArtisanClo for free

ArtisanClo has a free trial. It starts when you sign up and unlocks the Professional plan's features — the trial shows the whole product so you can choose what you need. Terms and limits are on the pricing page.

What to know in advance:

  • The trial does not turn into a paid plan by itself. No automatic charges: you choose and pay for a plan yourself, and payment is in cryptocurrency.
  • Connection is via a JS tag on the page or a PHP file on your server. Your site stays with you. How to install the code: how to install a cloaker.
  • Shadow mode, available when connected with the PHP file, lets everyone through to the offer and shows in the log whom the filter would have cut. Clicks in shadow mode do not count toward the trial limit, which makes it a convenient way to check settings on live traffic.
  • The click log with a reason for every visit and the tracker with postbacks, cost and ROI are available right away.
  • When the trial ends, every visitor to the flow sees the White Page until a plan is paid. Decide in advance what happens to the campaign.

The full feature list is on the features page.

Summary

  • A "free cloaker" is your own script, public code, a cracked copy, a free tier or the trial of a paid service.
  • Scripts do not update their databases, do not check the browser and do not show whom they cut; cracked copies may also leak your funnel.
  • A free cloud service costs money, and it matters who pays for it.
  • The honest free option is a full-featured trial on your real campaign, with a log and a postback.

If after the trial you decide to buy, the checklist in how to choose a traffic filtering service will come in handy.

Frequently asked questions

01

Is there a completely free cloaking service?

Permanently free cloud services with up-to-date databases are almost nonexistent: updating checks, storing clicks and support cost money, and someone pays for them. If a service charges nothing, it is worth understanding how it makes money. The honest free option is the trial period of a paid service.

02

Why is a cracked cloaker dangerous?

It is easy to add code to a modified copy that sends data to third parties: your landing page addresses, offers and campaign parameters. On top of that, a cracked copy gets no database or check updates, so it soon stops catching new bots. Saving on the subscription turns into a risk of losing the whole funnel.

03

Can I write a free cloaker myself?

A simple filter by country and user agent can be written in an evening, and it is enough for a learning campaign. But without data center, proxy and caught-bot databases, without browser checks and a decision log, it lets a noticeable share of junk through and does not show whom it cuts. Keeping all that current is a separate ongoing job.

04

How long is a cloaking service free trial?

Each service has its own terms: usually the duration, the number of clicks or the number of flows is limited. Look not only at the length but at which features are unlocked — a trial with a trimmed feature set will not show you the product you will later buy. ArtisanClo's terms are on the pricing page.

05

What happens when the free trial ends?

Use the log and reports to see whether the service handled your traffic, and decide whether to pay for a plan. Do not leave the campaign running on autopilot: when a trial ends, most services stop filtering traffic the way they did. In ArtisanClo, at that point every visitor sees the White Page.

Read next

See your traffic for real

Connect ArtisanClo to your site, see who actually arrives from your ads, and why every click got its decision.